Leadership development delivers its greatest value when people can see the difference it makes in the way work gets done.
That means moving beyond development as a standalone activity and connecting it directly to the relationships, behaviours and business priorities that influence performance every day.
Our work with HH Global and Coca Cola Europacific Partners, CCEP, provides a powerful example of what that can look like in practice.
Through MatchFit’s CLIMB to Align programme, HH Global, CCEP Procurement and CCEP Commercial came together to address a genuine business challenge: how to move from a largely reactive supplier relationship to a more strategically aligned partnership.
The programme focused on the real experience of the people involved. Through discovery, stakeholder insight, 360 analysis, coaching and facilitated development, the teams explored where alignment was breaking down, clarified responsibilities and co-created a new operating model around shared strategic priorities.
The impact went well beyond the development sessions
By programme close, five of the seven agreed KPIs had been fully achieved:
- Time spent in key meetings reduced by 60%, the teams continued using the new operating model independently.
- More than £600,000 in new CCEP business opportunities had been created.
- Initial short term digital proposals represented a further £137,000 of potential work.
The approach has since developed beyond the original pilot. HH Global is incorporating CLIMB to Align into major client renewal proposals and estimates that applying the model across its ten largest clients could contribute more than $6 million in additional revenue.
This case study demonstrates an important principle behind MatchFit’s approach: when leadership development is connected to real business challenges, behavioural change can translate into stronger relationships, greater efficiency and measurable commercial value.
Read the full case study to explore how CLIMB to Align transformed the relationship and created lasting business impact.
Find out more about our CLIMB to Align programme.
Contact bradley@matchfitclimb.com or visit our CLIMB to Align page.
If you’d like to learn more about our MatchFit leadership programmes, take a look at our information pages here, or why not get in touch? enquiries@matchfitclimb.com